As a project manager and strategist in the experience industry, Luisa builds brand worlds, experiences and campaigns that resonate emotionally, perform globally, and leave the competition behind.

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Her approach blends cultural intelligence, behavioral insight, and innovation, to craft customer-centric experiences with real impact. With a strong track record managing cross-functional teams and complex initiatives, she bridges big-picture thinking with flawless execution.

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Passionate about turning local insight into global relevance, Luisa believes the most powerful experiences are rooted in meaning, not noise.

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AWARDS

Dubai Creative Zone x SheLeads Accelerator and Incubador Programme 2021- 1st Place

MEPRA 2022 - Bronze Award for Best in UAE and Best Travel and Tourism Campaign

MEPRA 2023 - Silver Award for Best Travel and Tourism Campaign

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BRANDS

Abu Dhabi University | Al Mandoos | Burjeel Holdings | Khalifa Fund | Golden Globes | BAFTA | RH | Manknd | Jaguar Racing | Gulf Oil International | Ford vs. RedBull | Mahindra Racing | Irvine Consultancy | Wizz Air | Invabi | Yllyttaa | Amber Lounge | Yggdarsil | Perfumes & Companhia | Be Blue | Alpendre | Funchal City Hall | Madeira Regional Tourism Board | Baltazar Dias Theater | Coimbra Academic Association

 

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STRENGTHS

Project Management | Event Marketing | Experience Marketing | Event Production | Experience Design

Brand Strategy | Brand Activation | Marketing | Spatial Design

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CONTACT

Email: byluisagoncalves@gmail.com

Instagram: @luisarpgoncalves

LinkedIn: luisarpgoncalves

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CURRICULUM VITAE

PORTFOLIO

PERSONA VITAE